Google Search Buzz: Core Update, AI Ads & News Traffic Shifts
Latest Google search news covers the December 2025 core update, declining news traffic, Google Discover opportunities, and expanded ads in AI Overviews & ChatGPT.
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Google’s Ongoing UI Experiment: Centered Search Results
Explore Google’s long-running experiment to center search results. Understand the potential UI benefits, user experience implications, and persistent testing methodology behind this design shift.
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Google Ads Lowers Remarketing Threshold to 100 Visitors
Google Ads now requires only 100 active visitors for remarketing lists across Display, Search, and YouTube. This change benefits smaller businesses by speeding up campaign activation and enabling more precise targeting.
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Google Skips Holiday Search Decorations in 2025
In 2025, Google broke a 15-year tradition, omitting specific holiday search decorations for Christmas, Hanukkah, and Kwanzaa, opting for generic greetings instead.
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Google Search Traffic Halves for News Publishers, New Data Shows
Newzdash reports Google Search traffic to news publishers plummeted from 51% to 27% in two years. This 25-point drop poses significant risks to news organizations’ reach and revenue.
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Google Business Profile Review Deletions Surge Globally
Data reveals a significant increase in Google Business Profile review deletions across global markets, impacting thousands of local businesses.
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Google Sues SerpApi for Unlawful Search Result Scraping
Google has filed a lawsuit against SerpApi, alleging unlawful, large-scale scraping of its search results. The suit highlights Google’s fight to protect its data and security measures from unauthorized access, setting a precedent for data ownership in the digital realm.
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Google’s Latest: Core Update & Gemini 3 Flash for AI Search
Stay informed on Google’s December 2025 core update status and policy on announcements. Discover how Gemini 3 Flash now powers Google AI Mode for enhanced search.
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Google Bug Shows Incorrect Product Reviews on PDPs
A Google Search bug is displaying incorrect product reviews on retailer product detail pages, pulling general business reviews instead of product-specific ones. This can mislead consumers and impact sales.
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SEO Alert: Google May Skip Rendering Non-200 HTTP Pages
Google’s JavaScript SEO docs now state non-200 HTTP pages may not render. Understand the implications for SEO, crawl budget, and ensuring content visibility.
